Lead Generation Specialist
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Job Description
Lead Generation Specialist facilitating lead generation in healthcare for Cube Care. Identifying and engaging hospital decision-makers to support marketing goals.
Responsibilities:
- Identify and build lists of verified hospital contacts based on our target audience (specific roles, titles, and regions).
- Conduct manual research to validate contact information and relevance.
- Develop tailored outreach messaging based on pain points and campaign objectives.
- Execute email campaigns using platforms like SendGrid (aligned with Odoo).
- Monitor, manage, and respond to lead replies to nurture them through the pipeline.
- Maintain a consistent tone and messaging aligned with the Cube Care brand.
- Track campaign performance and report on lead quality, objections, and interest.
- Collaborate with sales and marketing to refine messaging and target segments.
- Ensure compliance with email marketing best practices to avoid blacklisting, especially with healthcare servers.
Requirements:
- Proven experience in lead generation, sales development, or email outreach (healthcare industry preferred).
- Strong research skills and attention to detail.
- Familiarity with tools like SendGrid, Odoo (or similar CRM).
- Clear, persuasive written communication skills.
- Ability to work independently and manage time effectively.
- Comfortable handling large data lists and segmenting based on target criteria.
Benefits:
- Health insurance
- Retirement plans
- Paid time off
- Flexible work arrangements
- Professional development
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