Marketing Specialist
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Job Description
Marketing Specialist running social channels, PR coordination, and campaign execution for Vi’s enterprise AI healthcare platform. Managing creative production, partnerships, events, and performance reporting.
Responsibilities:
- Own Vi's social media accounts end to end: content calendar, scheduling, posting, community engagement and reporting
- Keep marketing projects, timelines and deliverables on track across internal teams and external partners
- Coordinate creative execution with designers, video producers, freelancers and agencies, from brief to final asset
- Manage logistics for media partnerships, events and thought leadership programs
- Track campaign performance across channels and turn results into clear, regular reports
- Keep every channel and asset consistent with Vi's brand guidelines
- Support launches of Vi's research reports, video series and events with coordinated rollout plans
- Manage day-to-day relationships with media partners and PR agencies
- Coordinate creative production with designers, freelancers and agencies
Requirements:
- 2 to 4 years of experience in marketing coordination, social media or marketing operations, ideally at a B2B tech or healthcare company
- Hands-on experience running company social channels, including LinkedIn, with scheduling and analytics tools
- Strong project management skills and a track record of keeping several projects and partners on schedule at once
- A good eye for content and visual quality
- Clear, concise writing and communication
- Comfort with a fast-moving startup environment and shifting priorities
- Hands-on experience using AI tools in day-to-day marketing work
- Experience marketing in healthcare, life sciences or enterprise AI
- Experience working with PR agencies, media partners, creative teams, web development teams and video production teams
- Experience building AI-assisted workflows or automations, and familiarity with project management tools such as Asana, Notion
- Comfort making light asset edits in Canva, Figma or similar tools
- Experience supporting events or conferences
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