Senior Partner Marketing Manager
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Job Description
Senior Partner Marketing Manager leading partner program for Hatch's AI agent lead management platform. Building strategic partnerships to drive pipeline and revenue growth.
Responsibilities:
- Onboard and announce new partners and product integrations across email, blog, website, and social
- Plan and execute co-branded campaigns — launches, webinars, ebooks, seasonal offers
- Own the fulfillment for partners with year-round programs (newsletter placements, blog posts, committed content)
- Scope the collateral partners need to speak fluently about Hatch
- Work with field marketing on partner events and VIP experiences
- Turn one-off partner activations into repeatable playbooks
- Maintain ongoing relationships with partner contacts
- Measure and optimize partner ROI, track referral handoffs, and improve lead quality from partner activity
Requirements:
- 4–7 years in partner marketing, co-marketing, or related B2B SaaS marketing (product or content)
- Comfortable being the face of Hatch to partners, building trust, and managing external stakeholders.
- Strong project management: ability to juggle multiple partners and orchestrate deliverables across internal teams
- Solid content and campaign instincts: ability to develop narratives, campaign angles, and webinar topics
- Multi-partner-type experience: worked across associations, tech platforms, and agencies
- Fluent in pipeline language: SQOs, referral attribution, and co-marketing ROI
- Thrives in a build-stage environment: comfortable with ambiguity and fast pace.
Benefits:
- Full medical, vision, and dental
- 15 days PTO (accrual begins on date of hire and increases with 2+ years of tenure thereafter)
- 12 paid holidays, plus one floating holiday
- Up to 14 weeks of parental leave
- Monthly wellness subsidy
- Work from home reimbursement
- Flexible spending account
- 401(k) retirement savings plan
- Employee stock purchase plan
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