Account Executive

Posted 18hrs ago

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Job Description

Account Executive opening and growing Vietnam business for RZR's AI-native performance advertising platform. Owning publisher, app marketer, and agency sales across user acquisition and retargeting.

Responsibilities:

  • Own the full sales cycle — from account identification and outreach to contract, launch and handoff — for new RZR customers in Vietnam
  • Present RZR's UA and retargeting solutions to decision makers at Vietnamese game publishers and app developers, including those scaling in global markets
  • Open retargeting as a new revenue line with publishers and advertisers who currently buy UA only
  • Build relationships with e-wallet, fintech and e-commerce advertisers and their agencies
  • Build and maintain a tiered target account list using the INSEA account prioritization framework, and keep pipeline and forecast current in CRM
  • Partner with Growth and Analytics to scope test plans, agree KPIs (ROAS, retention, LTV) and launch new customers successfully
  • Represent RZR at Vietnamese and regional gaming and mobile industry events
  • Meet and exceed quarterly new business targets

Requirements:

  • 5+ years of sales experience in programmatic or mobile advertising in Vietnam, including 3+ years selling performance solutions (UA, retargeting, DSP, ad networks) to app or game publishers
  • Professional fluency in Vietnamese and English — required for this role
  • A named list of accounts in Vietnam you can bring to RZR, backed by current relationships with growth / UA decision makers
  • Track record of closing new logos and meeting or exceeding quota — with numbers to show it
  • Working knowledge of mobile gaming economics (LTV, ROAS curves, IAP vs. IAA), MMPs and attribution, and SKAN
  • Comfortable working as the only seller in-market, with a regional manager and remote cross-functional support
  • Experience selling retargeting or re-engagement solutions (nice to have)
  • Experience selling global (US / Tier-1) UA to Vietnamese publishers (nice to have)
  • Relationships with e-wallet, fintech and e-commerce advertisers (nice to have)