Business Development Manager, New Products
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Job Description
Business Development Manager driving commercial success for new products at Beckman Coulter Diagnostics. Collaborating cross-functionally to ensure smooth product launches and achieve sales goals in EMEA region.
Responsibilities:
- drive regional business development for new products, translate launch goals into actionable country plans with clear targets, and build/accelerate a robust NPI pipeline
- identify, secure, and successfully convert initial early adopter and reference accounts to ensure visible and scalable first wins
- coordinate with internal teams (Marketing, Applications, Service, Supply Chain) to ensure comprehensive readiness, training, and smooth go-live execution for product launches
- collaborate with Marketing to equip country sales teams with essential tools, value propositions, and support for priority NPI deals to enhance win rates
- capture structured market feedback to influence product roadmap, pricing, and go-to-market strategies, and then drive the transition from pilot wins to repeatable, scalable adoption across countries
Requirements:
- possess a bachelor’s degree in Business Administration, Marketing, Finance, or a related scientific or technical field
- 8+ years of experience in business development, strategic sales, or product commercialization
- proven track record of launching and scaling new products in diagnostics, medtech, or life sciences
- fluency in English is required; additional EMEA languages are a plus
- must be able to travel within the EMEA region
Benefits:
- health care program
- paid time off
- flexible working arrangements
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