Client Account Manager – Advertising
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Job Description
Client Account Manager responsible for onboarding advertisers and managing relationships at Fertility Bridge. Ensuring deliverables are met and advertisers receive timely support and communication.
Responsibilities:
- Advertiser fully onboarded, up to 10 per month, including obtaining Advertiser intake, scheduling interviews when relevant, liaising with Advertiser Strategist, Senior Account Manager, and Advertiser Traffic.
- Proactively address issues on due dates and deliverables with Advertiser.
- All sponsor requirements are received, approved and delivered within deadline, including payments, agreements, the advertiser’s creative assets such as landing pages and lead magnets, and calls to action.
- Proactively contact the advertiser regarding sponsor requirements and their deadlines.
- Average satisfaction of all advertisers reported at >9/10 or >4.5/5.
- Proactively address strategy, insights, opportunities, and relationship with advertiser.
- Advertiser goes to you for all questions and issues on strategy, opportunities, insights, and working relationship.
- Every advertiser question, comment, concern, responded to within 3 business hours (9a - 5p EST, Monday - Friday).
Requirements:
- A background in client management
- A background in digital marketing or the fertility industry is a plus as well, but not required
Benefits:
- Project management software--Asana
- Sponsor Deliverables - template for tracking advertiser deliverables
- G Suite Google Doc template for Advertiser Strategy Intake File
- Advertiser Shared Drives, to store all Advertiser-related files
- Client agrees to Training materials on the way we conduct meetings, make tasks, and projects
- Training materials on the way we delegate to outcome, using the outcome Hub
- Sales Assistant, to help move order from sales
- Production Project Manager who helps with deliverables like podcast episodes and news articles
- Background on fertility field
- History of and vision of Inside Reproductive Health
- Deals are already sold, you do not have to sell
- Founder to help close upsells and renewals.
- Operations Manager
- IRH Content Playbook to direct many advertisers’ strategy questions
- Standard Operating Procedures (SOPs) and work instructions for our different offerings and sponsorship process, including Loom videos were helpful.
- Brand Guide, Media Kit, and an overview of the deliverables for our offerings
- A Library of current and prior podcasts and digests, our IVF Heroes Universe Directory, and our Industry Reports, to expand your knowledge of our offerings and the field
- Client onboarding process has not been sufficient and is in the process of being overhauled. You will need to communicate about issues
- Mode for collecting advertiser assets is being overhauled. You will need to communicate about any issues
- Process for efficiently obtaining approvals from clients in phases may be insufficient, speak up
- May need to improve process of how and what important information about account and campaign make it from sales to delivery
- Our traffic system is simple right now, you may have to help as it gets more complicated
- Reporting on data and its processes are incomplete, and we are slowly building our data capabilities
- All senior-level campaign and account strategy is done by IRH founder, whose time is limited
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