Marketing Director
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Job Description
Marketing Director leading performance-driven marketing initiatives and creative agency partnerships at 9amHealth. Focused on innovative solutions for cardiometabolic health.
Responsibilities:
- Lead the day to day execution of creative and performance driven marketing initiatives
- Translate the vision into scalable action, guiding campaign planning, creative development, prioritization, and operational excellence
- Leverage data, automation, and emerging AI tools to improve workflow efficiency, personalization, and performance optimization
- Serve as the primary point of contact for all creative agency partners
- Manage agency workstreams in Asana, including briefs, timelines, approvals, and asset workflows
- Develop clear creative briefs and campaign frameworks informed by performance data and AI-supported insights
- Use automation and AI tools to streamline reviews, version control, and approvals
- Oversee execution of enrollment, product, brand, PR, Demand Gen and lifecycle marketing campaigns
- Own the integrated marketing calendar and ensure cross channel alignment
- Establish and manage OKRs, reporting cadence, and AI enabled performance dashboards
- Manage and mentor team members across enrollment, B2B communications, design, and email functions
- Foster a culture of accountability, creativity, and continuous improvement
Requirements:
- 10-12+ years in leading marketing teams in a startup environment
- Health & wellness companies or healthtech experience a huge plus
- Strong analytical and creative background
- Comfort working with data platforms, automation tools, and emerging AI solutions
- Experience partnering with Product and Client Success teams
- Familiarity with healthcare or wellness brands
- Excellent communication and stakeholder management skills
- Strategic thinker with strong execution discipline
Benefits:
- health, dental, and vision insurance
- flexible PTO
- work from home options
- professional development budget
- support for continuing education
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