Media Buyer, Meta & Google – Direct Response
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Job Description
Media Buyer to manage paid acquisition across clients spending $100k+ daily mainly on Meta. Collaborating with a cross-functional pod to optimize campaigns and analyze performance data.
Responsibilities:
- We're hiring a media buyer to own paid acquisition across a pod of 5-8 clients spending a combined $100k+ per day, primarily on Meta.
- You'll sit inside a cross-functional pod with a strategist, copywriter, and PM and you'll be the person responsible for making sure every dollar in those ad accounts is actually doing something.
- You're not uploading creative and toggling budgets when someone tells you to - you're deciding how campaigns get structured, what gets tested and why, when to scale and how aggressively, and whether the data you're looking at is even trustworthy before you optimize against it.
- You understand funnel math well enough to reverse-engineer what your CPL needs to be to hit a revenue target three steps downstream.
- You're cross-referencing platform data, attribution tools, and internal reporting regularly.
- If the numbers don't line up, you've flagged it and you're not optimizing off bad data and hoping for the best.
Requirements:
- 2+ years of hands-on media buying experience, managing significant daily spend across multiple accounts simultaneously.
- Deep Meta Ads proficiency is critical: you should be able to talk intelligently about campaign architecture, conversion objectives, consolidation strategy, and how platform updates actually affect how you structure and optimize accounts.
- Google Ads experience is a strong plus, because while most of our accounts are Meta only, sometimes Google/YT ads come into play for certain clients.
- Experience with third-party attribution and reporting platforms (Hyros, Triple Whale, Segmetrics, Wicked Reports, or similar).
- Understanding of funnel math and how ad account metrics connect to business outcomes.
- Experience with launch campaigns, not just evergreen.
- Comfortable being client-facing - you don't need to be a relationship manager, but you should be able to present performance data clearly and answer client questions about what's happening in their ad accounts without your strategist translating for you.
- Strong async communication. We work in slack and clickup, not meetings primarily. You need to communicate clearly in writing - surfacing issues proactively, providing context, and keeping your pod informed without being chased.
Benefits:
- Comprehensive health, dental, and vision insurance plans (US Residents Only)
- PTO
- Paid US Holidays
- Opportunities for professional development and advancement within the organization.
- A collaborative and innovative work environment with a focus on creativity and results.
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