Partnership and Business Development Manager
Posted 46ds ago
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Job Description
Partnership & Business Development Manager responsible for managing lead partnerships at Auto Approve. Driving new business development and optimizing existing relationships in a fast-growing fintech company.
Responsibilities:
- Manage ongoing relationships with lead aggregators, conducting biweekly and monthly performance review meetings with each partner.
- Monitor lead quality, volume, conversion rates, and cost-per-funded loan across all aggregator partners using Power BI dashboards and internal reporting tools.
- Analyze partner performance data to identify optimization opportunities, negotiate pricing adjustments, and improve lead quality standards.
- Serve as the primary point of contact for all aggregator partners, resolving issues related to lead delivery, billing, tracking discrepancies, and contractual terms.
- Develop and maintain a partner scorecard that tracks key metrics including lead volume, contact rate, conversion rate, cost per acquisition, and return on spend.
- Collaborate with the SEM team and internal marketing to ensure alignment between paid acquisition strategy and aggregator performance.
- Prospect and identify new lead aggregator partners, including, affiliate networks, and niche financial content publishers.
- Research and approach companies with look-alike customer bases to develop co-marketing partnerships, lead-sharing agreements, or referral arrangements.
- Identify and negotiate deals with companies interested in purchasing leads that do not meet Auto Approve's lending criteria, creating a secondary revenue stream from lead resale.
- Build a structured pipeline for new partnership opportunities, track outreach activity, and report on business development progress to the CMO.
- Negotiate partnership agreements including pricing models, volume commitments, exclusivity terms, and performance guarantees.
- Use Power BI to pull reports, analyze partner-level performance, lead funnel metrics, and ROI across all partnership channels.
- Conduct regular analysis to identify trends in lead quality, seasonal patterns, and cost fluctuations that inform partnership decisions.
- Compile and deliver monthly partnership performance reports to the CMO, summarizing key metrics, trends, and recommendations for budget reallocation across partners.
- Track and report on lead resale revenue, new partner ramp-up performance, and the overall health of the partnership portfolio.
- Work with the data team to ensure accurate attribution and tracking of leads from sources through funded loans.
Requirements:
- 5+ years of experience in partnership management, business development, or affiliate/lead generation in financial services, lending, insurance, or a related industry.
- Demonstrated experience managing lead aggregator relationships and understanding lead economics (CPL, CPA, CPF, conversion funnels, lead quality scoring).
- Proficiency in Power BI or comparable business intelligence tools (Tableau, Looker) with the ability to pull reports, interpret data, and compile monthly performance reports for leadership.
- Proven track record of sourcing and closing new partnership deals, not just managing existing accounts.
- Strong negotiation skills with experience structuring partnership agreements, pricing models, and performance-based contracts.
- Excellent communication and presentation skills; you will be the face of Auto Approve to our partners.
- Self-directed and comfortable working independently in a remote environment with minimal oversight.
- Proficiency with Pipedrive or similar CRM tools (Salesforce, HubSpot) for pipeline management and partner tracking.
- Direct experience in auto lending, auto refinancing, or consumer finance lead generation. (Preferred)
- Existing relationships with lead aggregators in the financial services space. (Preferred)
- Experience selling or monetizing leads through secondary markets or lead resale channels. (Preferred)
- Experience with Pipedrive, ClickUp, Jira, or similar project management tools. (Preferred)
Benefits:
- a full suite of medical benefits (including dental, vision, pet insurance, and more)
- PTO and holidays
- competitive compensation package



















