Regional Manager, Sales & Business Development
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Job Description
NAPA Autotech regional manager driving automotive training sales, instructor leadership, and regional growth. Managing field delivery, customer partnerships, financial performance, and extensive travel.
Responsibilities:
- Lead field execution and regional growth of NAPA Autotech training programs
- Directly manage assigned instructors and ensure high-quality, customer-focused training delivery
- Execute regional operating and growth plans to achieve sales, profit, training-volume, and customer-engagement objectives
- Analyze regional sales, class, utilization, expense, and customer data; identify gaps and implement improvements
- Promote training programs and secure class commitments and attendance
- Identify and develop customer, market, sponsorship, and training-growth opportunities
- Lead instructor-led and applicable digital training programs according to plans, budgets, policies, and customer requirements
- Allocate instructor, equipment, training-aid, and material resources while optimizing quality, utilization, cost, and travel efficiency
- Review, assign, and approve instructor schedules; monitor training days, customer coverage, attendance, travel, and expenses
- Coordinate transportation and setup of training aids and mockups
- Address customer concerns, delivery issues, and operational barriers
- Monitor competitor offerings and customer feedback and recommend regional improvements
- Recruit, onboard, deploy, coach, develop, evaluate, and retain assigned instructors
- Establish performance expectations and provide feedback, recognition, development plans, and corrective action
- Serve as primary regional liaison among Autotech, NAPA teams, distribution centers, accounts, suppliers, and customers
- Maintain contact with regional decision-makers and provide updates on opportunities, schedules, results, issues, and customer needs
- Support marketing, communications, and promotional activities
- Present Autotech offerings at meetings, conferences, trade shows, tool shows, and events
- Communicate Major Account training plans and progress
- Prepare written communications, reports, presentations, and virtual sessions
- Manage regional expenses, travel, inventory, vehicles, equipment, and assigned assets
- Ensure vehicles, training aids, and equipment are safely maintained and used
- Enforce company policies, procedures, pricing practices, safety requirements, and asset-control standards
- Recommend and implement process improvements
- Perform other duties as assigned
Requirements:
- High school diploma or equivalent
- 5+ years of experience as a working automotive technician
- 5+ years of progressive leadership, sales, training, shop-operations, marketing, curriculum-development, or comparable business experience, including coaching, managing, or developing others
- Demonstrated ability to sell, promote, or grow service-based or other intangible programs
- Knowledge of automotive and/or truck repair operations, shop functions, diagnostic processes, automotive systems, and industry terminology
- Experience leading teams, managing performance, and fostering employee engagement in a field-based or geographically dispersed environment
- Strong business acumen and ability to interpret sales, profit, utilization, expense, and operating data
- Strong customer relationship, communication, presentation, planning, organization, and problem-solving skills
- Ability to prioritize multiple demands, exercise sound judgment, manage change, and execute with urgency
- Proficiency with Microsoft Outlook, Word, Excel, and PowerPoint
- Ability to travel extensively—up to 80%—by vehicle and commercial air, including overnight, weekend, and holiday travel as business needs require
- Demonstrated integrity and commitment to a safe, respectful workplace
- Preferred: Bachelor’s degree in business, automotive technology, education, operations, or a related field
- Preferred: Experience in automotive technical training, technician development, aftermarket operations, or repair-shop management
- Preferred: Experience directly supervising automotive technical instructors or other field-based technical teams
- Preferred: Experience supporting Major Accounts, Regional Accounts, multi-location customers, franchise systems, or field-sales organizations
- Preferred: Knowledge of NAPA programs, operations, customers, and field structure
- Preferred: Working knowledge of repair-information systems, including Mitchell 1 or comparable platforms
- Preferred: ASE Master Automobile Technician and/or ASE Advanced Engine Performance Specialist (L1) certification
- Preferred: EPA Section 609 Refrigerant Handling certification
- Preferred: Experience using learning-management systems, virtual-training platforms, customer-relationship-management systems, or performance-reporting tools
Benefits:
- Extensive travel opportunities associated with the role
- Full-time employment
- Equal employment opportunity and non-discrimination commitment
- Talent Community and email job alerts for future opportunities
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