Sales Development Representative
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Job Description
Sales Development Representative generating qualified pipeline for mPulse’s healthcare technology solutions. Conducting outbound prospecting, qualifying healthcare organizations, and scheduling meetings for Account Executives.
Responsibilities:
- Create qualified pipeline by identifying, engaging, and qualifying prospective customers across health plans, providers, and other healthcare organizations
- Execute high-volume outbound prospecting through phone, email, LinkedIn, and other channels
- Follow up on inbound leads from webinars, events, content downloads, and marketing campaigns
- Research target organizations and contacts to assess business model, member populations, and fit with mPulse solutions
- Personalize outreach based on campaigns and prospect roles
- Conduct initial discovery, identify prospect needs and challenges, and document findings in Salesforce
- Qualify opportunities and schedule introductory meetings, demos, or discovery calls with Account Executives
- Maintain accurate records of activities, contacts, and opportunities in the CRM and associated sales tools
- Partner with Marketing on campaign follow-up, messaging, and targeting improvements
- Collaborate with Sales leadership to prioritize territories, account lists, and personas
- Participate in coaching, training, and role-playing sessions
- Meet and exceed goals for activities, meetings set, and qualified opportunities created
- Represent mPulse professionally and consultatively with prospects, partners, and internal stakeholders
- Report to the Senior Business Development Operations Manager
Requirements:
- Strong written and verbal communication skills, with the ability to clearly articulate value propositions and tailor messages to different audiences
- Comfortable making outbound calls and engaging in early-stage sales conversations with senior leaders at health plans and provider organizations
- High level of proficiency or strong aptitude for learning sales tools and platforms, including CRM systems (e.g., Salesforce), sales engagement tools (e.g., Outreach, Gong Engage), and LinkedIn
- Demonstrated ability to manage time effectively, prioritize multiple tasks, and operate in a metric-driven, fast-paced environment
- Proven resilience, curiosity, and problem-solving skills, with a growth mindset and openness to feedback
- Ability to work collaboratively across Sales, Marketing, and Operations to achieve shared pipeline and revenue goals
- Proven professionalism, attention to detail, and follow-through in documenting activities and next steps
- 1+ year of experience in a sales, business development, customer success, or other customer-facing role; internship or equivalent experience will be considered
- Experience working in B2B sales or marketing departments; prior exposure to SaaS or technology solutions preferred
- Bachelor’s degree in Business, Marketing, Communications, Healthcare, or a related field; or equivalent combination of education and relevant experience
- Prior experience as an SDR/BDR in a SaaS or healthcare organization preferred
- Familiarity with healthcare markets and concepts such as member engagement, quality measures, or CAHPS/HEDIS preferred
- Track record of meeting or exceeding activity and pipeline-generation targets preferred
- Ability to stand and sit for extended periods of time
- Ability to lift 10 lbs. weight
Benefits:
- Ability to travel up to 5% of the time for team meetings, trainings, or industry events
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