Senior Marketing Workflow Manager – Lifecycle and Corporate Communications
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
Marketing workflow manager coordinating H&R Block’s lifecycle, CRM, and corporate communications. Managing deployment calendars, intake, prioritization, capacity, approvals, and send-risk escalation.
Responsibilities:
- Manage incoming requests across lifecycle, CRM, and corporate communications
- Validate request completeness and alignment with approved campaigns, initiatives, or always-on programs
- Maintain the deployment calendar, including send windows, audience and segmentation requests, and data pull deadlines
- Deconflict timing and contact frequency across business units
- Maintain the work queue and priority order
- Flag late, conflicting, or duplicate requests
- Facilitate tradeoff discussions with GTM Strategy, Marketing Program Managers, and function leadership
- Track work through build, audience selection, content assembly, proofing, approval, and deployment
- Manage recurring always-on programs alongside campaign work
- Coordinate short-turn corporate communications against executive, legal, and external timing requirements
- Monitor timelines and escalate risks to scheduled sends
- Track capacity and utilization across lifecycle, CRM, and communications resources, including agency and vendor effort
- Provide visibility into bandwidth for resourcing and sequencing decisions
- Communicate timelines, expectations, and status to requesters and leadership
- Identify recurring calendar conflicts and process gaps and recommend improvements
Requirements:
- Bachelor's degree in Marketing, Business, Communications, Project Management, or a related field, or equivalent work experience
- 5+ years of experience in workflow management, traffic management, project management, marketing operations, or a related field
- Experience managing a recurring deployment or publishing calendar with fixed send dates and approval gates
- Experience managing intake, prioritization, and throughput for a marketing, creative, or media function
- Ability to build and hold timelines with multiple dependencies and fixed deadlines
- Experience using a work management or workflow platform such as Workfront, Wrike, Asana, or Jira
- Ability to facilitate tradeoffs, renegotiate scope, and drive alignment without direct authority
- Experience tracking team capacity and utilization and translating it into resourcing recommendations
- Strong attention to detail and comfort managing a high volume of concurrent work
- Clear verbal and written communication with stakeholders at every level
- Ability to identify risks and blockers early and escalate with a recommended path forward
- Comfort operating in a fast-paced environment with seasonal peaks in demand
- Preferred: Experience supporting email, SMS, push, or in-product messaging programs
- Preferred: Experience supporting corporate, executive, or internal communications
- Preferred: Experience working within a Marketing Operations, Program Management Office, or centralized workflow function
- Preferred: Experience in Workfront, including request queues, templates, and reporting
- Preferred: Experience supporting the transition of work from agency partners to in-house teams
Benefits:
- Competitive pay
- Medical and prescription drug coverage for qualifying associates and eligible dependents
- H&R Block Retirement Savings Plan (401(k) Plan)
- Employee Assistance Program
- (Virtual) fitness center programs
- Associate discount program
- Business Travel Accident Insurance
- Associate Tax Prep benefit
- Incentive compensation or short-term incentive plans may provide additional earnings
Similar Jobs
Associate Communications Consultant
Associate Communications Consultant supporting Voya Financial’s participant communications and retirement engagement. Coordinating compliant content, digital campaigns, reporting, and project deliverables remotely.
Special Projects Manager – Communications Team
Special Projects Manager driving FLI’s communications design and digital projects from briefs through launch. Managing agencies, quality assurance, brand coherence, and mission-focused special initiatives.
Voice Communications Specialist
Voice communications specialist operating telephone, paging, messaging, and fax systems for Cleveland Clinic healthcare operations. Supporting patients, hospital personnel, emergencies, and on-call physician contact remotely from Northeast Ohio.
Practice Lead, Medical and Scientific Communications
Practice Lead growing IQVIA’s medical and scientific communications practice for life sciences clients. Driving client growth, integrated solutions, operational excellence, and team leadership.
Communications Lead
Communications Lead shaping Webflow’s company, product, and thought-leadership narrative. Driving media relations, executive voice, and crisis communications for an agentic web marketing platform.
Senior Communications Manager
Senior Communications Manager shaping communications for Webflow, an agentic web marketing platform. Owning internal programs while supporting executive messaging and major product announcements.
Communications Manager
Cisco Communications Manager shaping executive narratives for AI-driven enterprise operations. Developing speeches, presentations, and cross-functional communications that amplify Cisco’s global impact.
Communications Manager
Executive Communications Partner shaping executive narratives for Cisco’s AI and technology operations. Developing strategic content, advising leaders, and amplifying initiatives across global audiences.
Senior Internal Communications – Campaign Specialist
Senior internkommunikationsspecialist som driver kampanjer och innehåll för teknikorganisationers interna kommunikation. Samordnar intressenter, kanaler, workshops och mätning av räckvidd.
Senior Manager, Communications
Senior communications manager shaping Renew Home’s external voice across energy media, executives, and social channels. Advancing residential clean-energy and virtual power plant innovation.
Health Communications Specialist
Health communications specialist developing CDC disease-prevention content, social media, newsletters, and evaluation reports. Supporting routine and emergency public health communications for DFWED.
Deputy Director, Integrated Organizing Communications
Deputy Director leading worker-centered communications and digital campaigns for SEIU, a 2-million-member labor union. Managing campaign strategy, staff, messaging, budgeting, and stakeholder engagement.
Solutions & Communications Architect – Fractional Contract
Senior architect building secure AI-enabled communications systems for a technology company. Launching a monitored pilot, enforcing human approvals, and maintaining the platform ongoing.
Director of Internal Communications
Director of Internal Communications shaping CEO messaging and crisis communications for Ascension’s nonprofit Catholic healthcare system. Leading strategy, operations, and a high-performing communications team.
Communications Specialist II
Communications Specialist II creating accessible digital, print, and media content for Trillium Health Resources, a North Carolina behavioral-health MCO. Coordinating email, website, and branded communications.
Sales & Communications Internship
Sales-&-Communications-Praktikum bei Beautinda, einer deutschen B2B2C-Plattform für Friseur- und Beauty-Dienstleistungen. Unterstützung von Vertrieb, Community Management, Marketing und Markenaufbau.
Internal Communications & Engagement Project Officer
Volunteer project officer supporting SDSN Youth, a global initiative empowering young people to create sustainable development solutions. Managing internal communications, recruitment coordination, alumni engagement, and administrative systems across time zones.
Senior Marketing and Communications Manager
Senior marketer launching ZOE’s gut-health science brand in Germany. Owning local PR, media relations, brand strategy, and commercial growth from market entry to scale.
Internal Communications Analyst – I
Analista de Comunicação Interna criando campanhas e conteúdos digitais para a Ânima Educação, organização educacional brasileira. Adaptando comunicações multiplataforma, aplicando IA generativa e acompanhando métricas em trabalho 100% remoto.
Communications
Europe Communications Lead shaping ElevenLabs’ reputation as an AI research and product company. Running regional campaigns, media relations, executive support, and communications operations across EU markets.