Senior Performance Marketer
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Job Description
Senior Performance Marketer scaling paid acquisition across consumer apps and subscription channels. Owning budgets, creative testing, and commercial performance across international markets.
Responsibilities:
- Personally launch, manage and optimise paid acquisition campaigns
- Directly control and allocate significant monthly acquisition budgets
- Monitor and optimise CAC, CPA, ROAS, LTV and payback performance
- Own creative testing decisions, including what to test, scale or stop
- Develop and execute acquisition strategies across B2C consumer channels
- Scale campaigns across multiple markets and platforms
- Conduct high-volume creative testing to identify scalable acquisition opportunities
- Analyse subscription funnel and cohort economics to support commercial decisions
- Optimise web and subscription funnels to improve acquisition performance
- Allocate budgets across channels based on performance and commercial priorities
- Monitor account restrictions and resolve acquisition challenges where relevant
- Use performance and attribution tools to analyse campaign effectiveness
Requirements:
- Fluent in English, both written and spoken
- Proven hands-on paid acquisition experience with direct campaign ownership
- Personally controlled spend of $300K+ per month
- Recent demonstrable commercial results linked to CAC, CPA, ROAS, LTV or payback
- Strong B2C acquisition background within consumer apps, subscriptions, DTC, gaming or dating/social
- Proven ownership of creative testing decisions
- Experience personally deciding what to test, scale and stop
- Strong understanding of acquisition and subscription economics
- Comfortable working for an adult-AI companionship company
Benefits:
- Worldwide remote working
- Ownership of significant consumer acquisition activity
- International acquisition scope
- Exposure to a fast-growing consumer AI business
- And many more!!!
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