SEO Manager
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Job Description
SEO Manager leading AI search testing, organic growth strategies, and client accounts for Silverback Strategies, a performance marketing agency. Translating SEO data into measurable business impact.
Responsibilities:
- Drive and execute the strategy, innovation, and performance of multiple client SEO strategies
- Develop and manage a portfolio of 4–6 SEO accounts
- Serve as a premier subject matter expert in SEO and organic search
- Lead recurring status and reporting calls and act as the primary SEO point of contact for assigned clients
- Communicate complex SEO strategy and execution details to clients in a digestible, jargon-free manner
- Build long-lasting client relationships and act as a trusted advisor and consultant
- Translate channel strategy into time-bound tactical roadmaps
- Build and maintain structured content systems, including topic clusters, pillar pages, internal links, and supporting schema
- Prioritize performance-based initiatives and drive authoritative content at scale
- Research emerging trends in search and AI technologies and implement innovative best practices
- Review performance data, identify trends, measure initiative impact, and develop actionable strategies
- Collaborate with internal teams across measurement, paid media, and creative
Requirements:
- Previous experience at a performance marketing agency
- At least 2 years of agency experience
- 3 years of overall relevant marketing/SEO experience required
- 5+ years of experience preferred
- Hands-on experience optimizing for AI search, including actual testing and experimentation
- Ability to build and execute SEO strategies across multiple industries
- Ability to tie SEO wins to measurable business and bottom-line impact
- Expertise in content strategy based on audience, keyword, and competitor research
- Strong ability to craft content briefs for content teams
- Proficiency with Google Search Console, Google Analytics, SEMrush, Ahrefs, and Screaming Frog
- Comfort building rapport with clients and serving as the face of SEO engagements
- Strong project and time management skills
- Ability to adapt to change, receive feedback, and continuously improve
Benefits:
- Unlimited PTO
- Comprehensive health, dental, and vision plans
- Monthly Team Events and a fun, casual, inclusive company culture
- Company-paid ClassPass membership
- 12 weeks of Paid Parental Leave
- Summer Fridays
- 401(k) with Employer Match
- Get paid generously
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