Business Development Associate
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Job Description
Business Development Associate developing business opportunities to drive revenue growth for Graphic Communications across Europe. Building relationships and generating sales qualified leads in targeted markets.
Responsibilities:
- Build and strengthen high-value business relationships across the European market (UK, France, Germany) to drive revenue growth and long-term commercial success.
- Generate high-quality Sales Qualified Leads (SQLs) for the regional sales organization by leveraging Salesforce, ZoomInfo, Cognism, HubSpot, and outbound prospecting best practices.
- Identify and evaluate new market segments and buyer personas that align with ideal customer profiles (ICPs) across targeted European industries.
- Develop and execute data-driven business development plans to optimize lead generation, pipeline creation, and conversion performance.
- Participate in quarterly and annual business reviews , providing insight into pipeline health, lead performance metrics, and revenue forecasting.
- Consistently achieve or exceed monthly, quarterly, and annual lead generation and SQL quota targets , contributing to the overall regional revenue plan.
- Maintain exceptional CRM hygiene by ensuring all prospect interactions, account intelligence, and lead data are accurately captured and updated in Salesforce and HubSpot.
- Support cross-functional initiatives and perform additional responsibilities as needed within a high-growth, fast-paced enterprise environment.
- Qualify and nurture inbound leads from multiple digital and offline channels , ensuring timely follow-up and progression from MQL to SQL.
- Collaborate with sales and marketing leadership to develop programs that increase pipeline—from event engagement, partner associations, targeted campaigns, dossier creation, to post-event lead nurturing workflows.
- Identify, research, and engage new strategic accounts within assigned European territories, executing structured outreach plans to build awareness and develop new business opportunities
Requirements:
- 2+ years of experience in business development roles
- French language and or German language skills highly valued
- Bachelor’s degree or equivalent work experience
- Experience in a role developing qualified leads
- Possess excellent written and oral communication skills, allowing to effectively communicate at all levels of an organization, both internally and externally
- Highly motivated, project-oriented self-starter with a record of delivering successful results
- Experience using (CRM), marketing software tools i.e. “Hubspot”, ZoomInfo, LinkedIn Navigator, Outlook, PowerPoint, Excel
Benefits:
- Minimal travel as required
- This role is a remote role
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