Product Marketing Manager – Card Not Present, eCommerce Processing, Value Added Solutions
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Job Description
Product Marketing Manager leading go-to-market strategy for NMI’s card-not-present payments and value-added solutions. Translating payment technology into outcome-led messaging for ecommerce merchants and software platforms.
Responsibilities:
- Lead go-to-market strategy, positioning and messaging for NMI's card-not-present processing stack and Value Added Solutions portfolio
- Define outcome-led value propositions for ecommerce merchants, subscription businesses, marketplaces and software platforms
- Develop differentiated narratives focused on merchant and partner success
- Partner with Product Management to influence roadmap decisions using merchant insight and competitive intelligence
- Support launches for new processing capabilities, VAS features and integrations
- Collaborate with product, sales, corporate marketing and channel marketing on launch execution
- Create launch plans, enablement materials, customer-facing messaging and internal readiness programs
- Support adoption and revenue generation through onboarding, documentation and merchant-experience messaging
- Conduct market research on online fraud, chargebacks, PCI compliance, checkout conversion and payment orchestration
- Monitor competitors and market dynamics
- Develop sales enablement tools including pitch decks, battlecards, case studies, messaging frameworks, ROI narratives and use cases
- Support lifecycle messaging for merchant and partner adoption, expansion and retention
- Equip ISOs, software providers and reseller partners with VAS-focused messaging
- Present solutions to sales teams, internal stakeholders, prospects and partners
- Represent NMI at ecommerce and payments industry events
- Support analyst relationships and NMI's technical voice
- Bring competitive insight into product packaging, pricing and positioning
- Build business cases for new VAS opportunities and processing enhancements
- Align product, engineering and commercial teams on priorities
- Contribute to thought leadership including whitepapers, points of view, benchmark reports and webinars
Requirements:
- Five plus years of B2B product marketing experience in payments, fintech or a closely related ecommerce technology space; payments or fintech experience is required
- Experience marketing or supporting marketing of card-not-present payment processing, online payment gateways, tokenization/vaulting, recurring billing, fraud prevention or related payments/fintech value added services
- Ability to translate technical processing and fraud/compliance capabilities into solution-forward, outcome-based messaging for non-technical merchants and buyers
- Experience supporting cross-functional product and feature launches
- Comfortable and effective presenting live to sales teams, prospects and internal/external stakeholders
- Ability to move product narratives from feature-and-spec-led to solution- and outcome-led
- Uses AI tools as part of daily product marketing work
- Strong storytelling, messaging, speaking and content development skills
- Bachelor's degree in Marketing or another related field
- Technical understanding of payment processing, tokenization and fraud/compliance tools
- Experience in multi-channel marketing/distribution
- Ability to distill complex information into clear communications
- Background checks and financial checks required for employment offers
Benefits:
- Competitive compensation and benefits
- Personal growth and advancement opportunities
- Flex PTO & dedicated sick time
- Health, Dental and Vision Insurance
- Life, ADD, Short-term and Long-term Disability insurance
- 401k matching up to 4% after two months of service
- Flexible Spending Account
- Paid Parental Leave
- Company volunteer days
- Employee referral program
- Bonusly colleague recognition
- Remote first culture
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