Working Student: CRM & Email Marketing – all genders welcome
Posted 1ds ago
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Job Description
Werkstudent:in bei Wildling, Hersteller minimalistischer Barfußschuhe, für Klaviyo-CRM und E-Mail-Kampagnen. Umsetzung, Testing und Optimierung von Newslettern, Flows und Lifecycle-Kommunikation.
Responsibilities:
- Prepare newsletters and CRM campaigns in Klaviyo for deployment, including content, links, segments, and send logic
- Create, maintain, and optimize automated CRM flows such as Welcome, Post-Purchase, and Winback
- Test and QA content, links, personalization, and rendering across different devices
- Support segmentation and audience selection
- Prepare and evaluate A/B tests for subject lines, content, send times, and CRM mechanics
- Analyze core CRM KPIs and create regular reports and ad hoc analyses
- Continuously develop newsletters and automations and contribute ideas for content, personalization, and lifecycle communication
- Maintain templates, segments, and CRM data, ensuring a clean Klaviyo structure
- Collaborate with CRM, Creative, E-Commerce, and Analytics teams
- Support seasonal campaigns, product launches, and other CRM initiatives
Requirements:
- Currently enrolled at a college or university, for example in Business Administration, Marketing, E-Commerce, Communications, Media Studies, or a comparable degree program
- Ideally, some initial practical experience in email marketing, CRM, e-commerce, or online marketing
- Initial experience with Klaviyo or a comparable email/marketing automation platform is a major plus
- Interest in implementing digital campaigns and understanding their effectiveness
- Willingness to work with performance data and KPIs and derive initial insights
- A strong sense of copy, design, and brand communication
- Exceptional attention to detail
- Structured, reliable, and independent working style
- Experience with Shopify, Excel/Google Sheets, A/B testing, or e-commerce data is a plus but not required
- Very good written and spoken German and English
Benefits:
- Remote-first with extensive flexibility regarding location and working hours
- Regular in-person collaboration in coworking spaces and at team meetings
- Four team events per year
- Flexible working hours and excellent compatibility of work, family, and leisure time
- Optional company bike for you and your family
- Employee discount on our products
- Corporate fitness programs
- Individual professional development opportunities
- Optional sabbatical
- Workation of up to 180 days per year
- PME Familienservice (childcare, care support, counseling, and preventive healthcare)
- BahnCard25
- Subsidized company pension plan
















