Business Development Representative
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Job Description
Business Development Representative focusing on lead generation within cybersecurity compliance and advisory services. Collaborating with Account Executives and targeting key prospects to drive sales.
Responsibilities:
- meticulously generating high-quality, Sales Accepted Leads (SALs) through targeted outbound demand generation activities
- identifying opportunities within cybersecurity compliance, audits, assessments, technical testing, and advisory services
- executing strategic outbound campaigns via email and phone, targeting key prospects within Fortreum’s Target Markets
- conducting in-depth research to build comprehensive prospect lists using LinkedIn Sales Navigator, Salesforce, and other intelligence tools
- developing and iterating compelling talk tracks and messaging tailored to specific persona challenges
- engaging prospects in meaningful conversations, uncovering their critical cybersecurity compliance challenges and technical security needs
- qualifying prospects rigorously by identifying their specific pain points
- scheduling and coordinating qualified discovery meetings for Account Executives
- managing leads and documenting insights in Salesforce
- providing actionable market intelligence and prospect feedback
Requirements:
- 1-2 years of B2B outbound prospecting and lead generation experience, preferably in technology or cybersecurity, with proven track record of meeting pipeline generation targets
- Exceptional listening skills with ability to ask probing questions, uncover pain points through discovery conversations, and engage C-level executives (CISOs, IT Directors) using a consultative approach rather than pitching
- Hands-on experience with Salesforce CRM, LinkedIn Sales Navigator, and sales intelligence tools for prospect research, lead management, and activity tracking
- Strong qualification skills using structured methodologies to identify decision-makers, pain points, and buying processes while maintaining detailed prospect documentation
- Demonstrated ability to manage high-volume daily outreach activities, systematic follow-up sequences, and collaborate effectively with Account Executives and marketing teams
- Strong written and verbal communication skills with ability to conduct in-depth prospect research and develop compelling, persona-specific messaging for cybersecurity professionals
Benefits:
- medical insurance
- dental insurance
- vision insurance
- company paid short-term disability
- company paid long-term disability
- company paid AD&D and life insurance
- flex time off
- annual bonuses
- training stipends
- certification reimbursements
- access to over 30,000 free online training courses
- personal cell phone allowance
- new hire and annual home office stipend
- spot awards
- eleven paid holidays
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