Go-To-Market Representative
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Job Description
Go-To-Market (GTM) Representative driving pipeline generation through inbound and outbound prospecting efforts. Collaborating with sales and marketing to accelerate business growth in remote capacity.
Responsibilities:
- Execute a balanced strategy of outbound prospecting (cold calls, emails, LinkedIn outreach) and inbound lead follow-up
- Qualify inbound leads and convert them into booked meetings for the sales team
- Identify and target high-value accounts through research and strategic outreach
- Own a monthly quota for qualified meetings set with target prospects
- Represent the company at industry conferences, trade shows, and networking events
- Work closely with marketing and sales teams to refine messaging and targeting
Requirements:
- 1–3+ years of experience in a sales development, business development, or GTM role
- Strong communication skills (written, verbal, and in-person)
- Comfortable with both outbound outreach and inbound lead engagement
- Experience using CRMs (e.g., HubSpot) and sales engagement platforms (e.g., Apollo.ai)
- Willingness to travel for conferences and events
Benefits:
- Unlimited PTO, within reason
- Medical, Dental and Vision benefits package
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